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Are you getting the most from your membership?
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Business

Are you getting the most from your membership?

The Editor

The Editor

|2 min read

We are often asked what members receive when they sign up for a Yorkshire Businesswoman membership so we thought we would provide a reminder, to ensure you are getting the most out of it which will help your business flourish in 2025.

Most of our day-to-day business happens on our screens, but it’s important to carve out time for in-person connections. Networking isn’t just another way to grow your business - it’s a chance to build genuine relationships that can offer personal and professional value. You must make time!

As a Yorkshire Businesswoman member, you’re not only surrounded by others in your own field but by an array of people whose expertise and viewpoints might be entirely different from yours. An entrepreneur focused on green technology might meet an artist with a passion for environmental activism, or a grassroots organiser could connect with a corporate leader working on inclusive business practices. These crossovers aren’t accidental but are built into the fabric of how to network, creating a melting pot of ideas where collaboration and innovation are almost inevitable.

How to get the most out of your membership
Focus on making genuine connections, not just expanding your contact list. When meeting someone, ask questions that go a bit deeper—like why they signed up to be a member or what issues they’re most passionate about solving. This makes the conversation more meaningful and creates a groundwork for lasting relationships.

Consistency is key. Showing up regularly at events not only helps you stay updated on what’s happening, but also allows you to become part of the community fabric. Members will start to recognise you, and you’ll begin to see familiar faces, making it easier to strike up conversations and build lasting connections.

Avoid going in with a mindset built purely from the question of “What can I get out of this?” The membership is built on shared values and collective goals, so it’s best to approach them with a spirit of collaboration and curiosity. People are more likely to be open if they sense genuine interest, not just an agenda. Instead of trying to sell yourself or your business, focus on understanding others and contributing to meaningful discussions.

Step out of your comfort zone by joining events where you might not know anyone or engage with members from different industries. Often, the most unexpected conversations lead to the richest insights. And don’t expect instant results. Building meaningful connections takes time, especially in purpose-driven communities. You may not see immediate benefits right away, and that’s okay.

Although it’s extremely important to attend in person networking, we also offer online networking with the member clubhouse. This valuable space is sometimes forgotten, but it provides a platform for you to showcase who you are and what you do, whilst promoting your news and chatting with other members.

Members also receive a complimentary page of space each year within our popular printed and digital magazine to promote their business, can book a slot on our podcast or a speaking slot at one of our monthly events. Next time you come to an event, why not bring some leaflets or a recoil banner! Plus, all your newsworthy press releases are guaranteed to be published on our website and sent out across our social media channels.

With our marketing and PR skills, we are here to help all our members, you just need to ask and if we can help you and your business, we will. Remember as with all memberships, you get out what you put in!

If you haven’t signed up yet, you can do so on the website: https://yorkshirebusinesswoman.co.uk/signup/

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