
Yorkshire twins behind Buttercrumble reveal struggle as they launch branding book
A PAIR of Yorkshire ‘twinpreneurs’ have revealed how they felt the need to hide their identity in order to break into the creative sector. Chloe and Abigail Baldwin are the brains behind Buttercrumble, a branding, illustration and graphic design business launched following their graduation from Leeds University in 2017. Now they’ve published a book, The Brand Power Manifesto, to highlight how branding can empower other female entrepreneurs. And they’ve revealed that when they first shared th
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